How to make a dent in the universe

If you belong to the people who believe that this is why we’re here (and I hope you do), you might have wondered how to accomplish this noble quest. And when you look at the man who coined this term, or rather his company, you might get the impression the way to make a dent is to pull together all you got for one do-or-die impact. It’s not. Chances are you’ll fail, miserably — because you don’t have the leverage.

Here’s an alternative: Make it little by little, piece by piece. The vast majority of successes happened that way, we only forget because it’s not such an impressive story to tell.

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