ideasarehere

February 3, 2011

Pick One

Filed under: business,marketing — Erik Dobberkau @ 22:23

Something I learned today (not by myself): When you invite three candidates for a pitch (or job interview or…) and two totally screw up, making the obvious choice to pick the one that didn’t may feel like you’re picking the next best one — which is obviously a different choice than picking the best, and not as easy. Hint: Merely raising the number of people invited won’t necessarily cut it.

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